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    Home / Central Data Catalog / MKD_2009-2019_ES-P_V01_M / variable [F1]
central

Enterprise Survey 2009-2019, Panel Data

North Macedonia, 2008 - 2019
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Reference ID
MKD_2009-2019_ES-P_v01_M
Producer(s)
The World Bank Group, The European Bank for Reconstruction and Development, The European Investment Bank
Metadata
DDI/XML JSON
Created on
Jan 19, 2021
Last modified
Jan 19, 2021
Page views
11355
Downloads
667
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    Macedonia_2009_2013_2019.dta

Introduction of a new method of advertising or product promotion (_2013_ECAo15b)

Data file: North Macedonia_2009_2013_2019.dta

Overview

Valid: 131
Invalid: 955
Minimum: 1
Maximum: 2
Type: Discrete
Decimal: 0
Start: 4330
End: 4331
Width: 2
Range: 1 - 2
Format: Numeric

Questions and instructions

Question pretext
SHOW CARD 105
Literal question
Over the last three years, has this establishment introduced new or significantly improved marketing methods in the following areas for the first time?
- Introduction of a new method of advertising or product promotion, such as use of a new media for advertising, a new brand image or logo, a new trademark
Categories
Value Category Cases
-9 Don't know 0
0%
-8 Refused 0
0%
1 Yes 105
80.2%
2 No 26
19.8%
Sysmiss 955
Warning: these figures indicate the number of cases found in the data file. They cannot be interpreted as summary statistics of the population of interest.
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