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    Home / Central Data Catalog / TUN_2013_ES_V02_M / variable [F2]
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Enterprise Survey 2013

Tunisia, 2013 - 2014
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Reference ID
TUN_2013_ES_v02_M
Producer(s)
World Bank, European Bank for Reconstruction and Development, European Investment Bank
Metadata
DDI/XML JSON
Created on
Jul 07, 2015
Last modified
Mar 29, 2019
Page views
20172
Downloads
1419
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  • tunisia_2013_full_data

Introduction of a new method of advertising or product promotion (MNAo15b)

Data file: tunisia_2013_full_data

Overview

Valid: 167
Invalid: 425
Type: Discrete
Decimal: 0
Start: 1803
End: 1804
Width: 2
Range: -
Format:

Questions and instructions

Literal question
During the last three years, did this establishment introduce new or significantly improved marketing methods in the following areas for the first time?
Introduction of a new method of advertising or product promotion (such as use of a new media for advertising, a new brand image or logo, a new trademark)
Categories
Value Category
-9 Don't know (SPONTANEOUS)
-8
1 Yes
2 No
Sysmiss
Warning: these figures indicate the number of cases found in the data file. They cannot be interpreted as summary statistics of the population of interest.
Interviewer instructions
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