This study examined the effects of cattle marketing on the socio-economic
characteristics of cattle marketers in central Adamawa State, Nigeria. Data for
this study were collected from activities of cattle marketers in the year 2012. The
data were collected using structured questionnaires. A total of 120 cattle
marketers were administered with questionnaires. From the retrieved
questionnaires, 90 best well administered sample were selected and analyzed
and this formed the sample size for the study. The result of the study revealed
that 100% of the respondents were male while none is female and about 26.7%
were found to be unmarried while 73.3% of the respondents were married.
Hence, 56.6% had 0 to 14 years of participation in the business while, 43.4% were
between 15 to 30 years. Also, on the issue of sources of capital, 6.67% of the
respondents had their capital from personal savings possibly generated from
various sources or other business. Those that depended on relatives accounted
for about 21.1%. It was concluded that, marketing of cattle has improved the
social and economic live of the marketers in the study area through increased
income, wealth generation and wellbeing. This can also be improved further if an
enabling environment for cattle marketing is provided in the study area. It is
therefore recommended that Government and other lending agencies should do
more in assisting the marketers with soft loan in order to reduce the problem of
inadequate capital among the cattle marketers in the state.