The aim of this study is to identify the tourism potentials in Owo Community and their contribution to the socioeconomic
development of the people. The study made use of purposive sampling method. Systematic random
sampling was used to administer questionnaires at interval of 10th respondents targeted at house hold heads. The
results show that the level of patronage of tourism potentials in Owo is relatively high as revealed by the data
collected. The impacts of tourism potentials in the study area included boosting of income, employment and
business. The study concludes that tourism potentials in Owo community has high patronage and has positive impact
on people’s socio-economic lives, but there are many challenges facing the sector in the study area. Some of which
are lack of accommodation, lack of awareness, inadequate water supply, lack of support by both Local and State
governments for both Igogo and Ero festivals. The study recommends proper funding of Owo Museum by the federal
government as well as appropriate packaging and marketing of Igogo and Ero festivals to meet international
standards among other recommendations.