| Value | Category |
|---|---|
| A | Radio |
| B | Television |
| C | Film |
| D | Drama |
| E | Newspapers/Magazines |
| F | Brochures |
| G | Posters |
| H | Billboards |
| I | Community Notices |
| J | Family |
| K | Friends |
| L | Peers |
| M | Health workers |
| N | Teachers |
| O | Political Leaders |
| P | Traditional leaders |
| Q | Religious Leaders |
| R | Internet |
| X | Other |